Data backup solutions your business should use

Data loss, whether caused by equipment failure, human error, natural disasters, disgruntled employees, or cyberattacks, is a major threat to your business. If you’re not prepared, losing sensitive data can bring your business to a grinding halt. Fortunately, the following backup solutions can help prevent such a scenario.

Effective video content to attract more customers

According to Wyzowl’s 2022 State of Video Marketing Report, 86% of businesses use video as a marketing tool. If you’re not using videos as part of your marketing strategy, you’re missing out on a huge opportunity. In this blog post, we’ll discuss seven types of video content that can help boost your marketing campaigns and […]

Effective ways of securely collecting customer data

For companies to succeed, they must be able to deliver value to their customers. This entails having a deep understanding of their clients’ needs and interests by collecting and segmenting customer data. However, they should first ensure that they are compliant with data privacy laws to avoid corresponding fines and penalties.

Here’s why your SMB should consider business intelligence

For years, big companies have been harnessing the power of business intelligence (BI) to improve business performance. And for them, paying experts to analyze large data sets is no issue. It’s different with small- and medium-sized businesses (SMBs). SMBs also store large volumes of data, but many SMB owners are wary of spending too much […]

The benefits of identity and access management to your organization

Every technology you use — whether it’s a cloud-based program, a mobile application, or on-premises servers — contains sensitive business data vital to conducting operations. So how can you ensure the security of such data from cyberthreats like identity theft, phishing attacks, and other forms of fraud? Identity and access management (IAM) is the answer […]

Why technology business reviews are worth it

Are your IT assets contributing to your business’s profitability and overall growth? If you can’t tell whether your IT is helping you turn a profit, it’s time to seek the help of professionals who can evaluate your technology’s performance and spot any anomalies before it’s too late.

Stay connected with a UPS for networking equipment

An uninterrupted power supply (UPS) is an essential component of a business’s IT network. It ensures that networking equipment stays operational during power outages or failures. This allows you to stay online so you don’t suffer the productivity- and profit-draining impacts of a power outage, especially one that happens without warning.